Category: Business

When you want to organize a gathering event, there will be a lot of variables you have to think about. First, you need to identify the objectives. Second, you have to calculate the expenses. And third, you must know the right contractors for all of the required equipment in the event. There are still other factors that are relative to the type of event. However, here are the basic tips that can help the efficiency of your planning.

Get the Right People for the Team

You don’t organize an event on your own, especially if you expect hundreds of visitors. You are going to need security officers, catering service, and entertainment. And for those parts, you have to select the right people to trust. Otherwise, there will be a lot of mistakes in the event, and your reputation as an organizer can be at risk.

First, you must personally interview the candidates for the event’s team. Take a look at how each of them represents themselves. The ones with confidence are preferable than those who are not communicative and attentive.

Second, you should try to test the candidates’ intuitions with ‘what if’ questions. For instance, for the catering division, you can ask what needs to be done in case a guest wants to ask a meal that is no longer available in the pantry. Is the candidate’s response polite enough?

List the Needed Equipment Thoroughly

If this time is your first time to organize an event, you must not list the needed equipment by yourself. Instead, you have to ask for suggestions from an experienced person because there are some considerations that are relative to the place of your event. For instance, you want to organize an outdoor gathering with a sound system for DJ entertainment. In that case, choosing the right temporary fencing contractor is essential because the fence will prevent uninvited people from interfering with your event and give the guest the right spatial sense for the event’s party zone.

As for the sound system, consulting with an experienced organize will protect you from being charged with exorbitant rental cost. In fact, it would be better if you rent the sound system with a reference.

Brand and Market Your Event Creatively

Every event needs a name. Even if you organize the gathering event voluntarily, you should do it seriously so that it can be a good track record for you. And your seriousness is reflected by how thoughtful you give a name to the event and the realization of the plan in the D-day.

To pick the right name, you should refer to the existing ones. You can get inspiration from browsing on the Internet quickly, or you can discuss the name with the stakeholders of the event. You have to bear in mind that the best creativity lies somewhere in between eccentricity and practicality.

After you get a proper name, you have to market it. For nonprofit events, the word marketing here means more like publication efforts. First, you should consider the e-invitation format because it causes zero-waste and efficient. Second, if you are required to make printed invitation letters, then you must creatively design them so that they can serve as a memento to the event.